SEO Process

15 Best SEO Podcasts for Growth-Focused Pros in 2025

Nick Eubanks
Last Updated: Dec. 18, 2024

Quality podcasts can transform how you think and apply SEO. 

They let you keep up with the latest algorithm updates and expert strategies without being glued to a screen. 

Plus, you get to learn directly from industry pros who’ve built and scaled successful SEO campaigns and companies across countless industries.

In this guide, I’ll walk you through the absolute best SEO podcasts that are worth your time. 

To make it on this list, each search engine optimization podcast has to:

  • Stay current, with episodes that cover the latest SEO news, up-to-date tactics, and trends
  • Offer outside-the-box approaches to SEO that go beyond the basics
  • Provide tangible takeaways, strategies, and tips you can immediately implement
  • Share interesting insights and perspectives from experienced SEO experts and thought leaders

Whether you’re looking for technical SEO tips or content marketing hacks, you’ll find a worthy podcast below. 

So, grab your headphones, and let’s explore the top SEO podcasts that deliver real value and actionable insights with every episode. 

1. Search with Candour

Host: Jack Chambers-Ward 

Website: Search with Candour

Topics: Breaking SEO news, general and technical SEO, PPC

Frequency: Weekly

Average episode time: 1 hour

Listen on: Apple Podcasts, Spotify, Overcast, Google Podcasts

Search with Candour is a weekly podcast from the digital agency Candour. 

Every week, host and in-house SEO expert Jack Chambers-Ward interviews the world’s leading SEO experts. Together, they discuss the latest industry news and share practical, no-nonsense tips for improving search performance.

What I love about Jack’s episodes is that he doesn’t just report the news—he explains exactly what it means for your SEO strategy. 

I also appreciate his honest approach—he digs into the real challenges SEOs face without glossing over the tough parts. Instead of vague advice, he focuses on actionable insights you can apply right away to see real results.

Episodes explore critical areas like local SEO, Search GPT versus Google, and the impact of social media on SEO. 

Listen to this SEO podcast to upgrade your SEO and paid search knowledge with no filler or fluff.

2. The Authority Hacker Podcast

  • Hosts: Gael Breton and Mark Webster
  • Website: Authority Hacker
  • Topics: Marketing, SEO, and content marketing
  • Frequency: Every two weeks
  • Average episode time: 60 minutes
  • Listen on: SoundCloud, Apple Podcasts, Spotify, Stitcher

Gael Breton and Mark Webster draw upon their expansive online business experience to provide step-by-step, actionable guidance on the latest strategies and trends in affiliate marketing, SEO, content creation, and website optimization

I particularly enjoy how Gael and Mark break down complex strategies into clear action steps. They make website monetization realistic for all, regardless of experience level. 

If you listen to SEO podcasts to learn more about optimizing existing assets or launching a new site from scratch, Gael and Mark are the guys for you. 

The podcast delivers insights on practical challenges like:

  • How to build customized (and cost-effective) AI tools with zero coding skills
  • A framework to build a 7-figure business in 12 months (from an entrepreneur who’s been there, done that)
  • How to get PR links from major sites like MarketWatch, Yahoo News, Fortune Magazine, and Forbes

3. The SEO Rant

  • Host: Mordy Oberstein
  • Website: The SEO Rant
  • Topics: General and technical SEO
  • Frequency: Varies 
  • Average episode time: 30 minutes
  • Listen on: Apple Podcasts, SoundCloud, Spotify

The SEO Rant is an unfiltered behind-the-scenes look at what’s brewing in the minds of today’s top search marketing leaders. 

Hosted by Mordy Oberstein, head of SEO Branding at Wix, each episode tackles a specific aspect of SEO, from technical strategies to content marketing, such as:

  • The history of link-building and the latest guidance on links and SEO
  • Why small business owners should focus on creating video content 
  • Top content myths SEOs should know 

Raw, uncensored, and wide-ranging, The SEO Rant gives you an insider’s perspective on what matters most for SEO professionals at an individual level and for the practice holistically. Tune in to get truth-bombs about soaring to SEO stardom and the dirty underbelly holding the industry back.

4. The SEO Mindset

  • Hosts: Sarah McDowell and Tazmin Suleman
  • Website: The SEO Mindset
  • Topics: Imposter syndrome, burnout, SEO career development
  • Frequency: Weekly
  • Average episode time: 40 minutes
  • Listen on: Apple Podcasts, Google Podcasts, Spotify, Amazon Music, Pocket Casts

The SEO Mindset focuses less on tactical how-tos and more on building the confidence, resilience, and people skills to optimize your career as an SEO professional. 

Hosts and mindset coaches Sarah McDowell and Tazmin Suleman tap into their psychology and SEO backgrounds to provide insights on self-doubt, networking, rejection, and more—all from an SEO perspective. 

Episodes focus on practical skills, like pricing your SEO services and transitioning into a leadership role. 

Whether you want advice for personal growth or simply need motivation after the latest algorithm update, The SEO Mindset empowers you to level up beyond the technical.

5. The Recipe for SEO Success

  • Host: Kate Toon
  • Website: The Recipe for SEO Success
  • Topics: General and technical SEO, SEO news
  • Frequency: Monthly
  • Average episode time: 30 minutes
  • Listen on: Apple Podcasts, Spotify, SoundCloud

Whip up a winning SEO strategy with The Recipe for SEO Success. Award-winning SEO consultant Kate Toon infuses expert insights into step-by-step optimization guidance, from doubling organic traffic to your online store to SEO for a new website. 

Kate ensures every episode is timely, focusing on actionable and advanced tactics across ecommerce, local SEO, link building, and more. 

Featured guests like Rand Fishkin and Cyrus Shepard unpack topics, such as how to be a better marketer in the world of AI.

Whether you’re looking to troubleshoot a struggling site or spice up a successful one, The Recipe for SEO Success offers a balanced blend of need-to-know news, innovative approaches, and research-based best practices on how to improve SEO.



6. Rankable

  • Host: Garrett Sussman
  • Website: Rankable
  • Topics: General and technical SEO, content marketing
  • Frequency: Varies 
  • Average episode time: 35 minutes
  • Listen on: Spotify, Apple Podcasts, Google Podcasts, YouTube

For an upbeat take on all things SEO, cue up the Rankable podcast from iPullRank. Host Garrett Sussman brings good vibes and good humor to weekly wide-ranging conversations on need-to-know SEO updates and evergreen best practices.

Equal parts educational and entertaining, Rankable keeps the focus on actionable advice with tangible takeaways while celebrating the passionate people pushing SEO forward.

Episode topics include: 

While Rankable delivers valuable insights, new episodes aren’t released as frequently as some other shows, so you may want to supplement it with other regularly updated podcasts.

7. SERP’s Up

  • Hosts: Mordy Oberstein and Crystal Carter
  • Website: SERP’s Up
  • Topics: General and technical SEO, digital marketing, career tips
  • Frequency: Weekly
  • Average episode time: 45 minutes
  • Listen on: Apple Podcasts, Google Podcasts, Spotify, Stitcher, Amazon Music

Looking for an entertaining SEO podcast that still delivers strategic value? Check out SERPs Up, Wix’s weekly podcast hosted by the two leaders of the company’s SEO team

Mordy Oberstein and Crystal Carter tackle need-to-know SEO topics from a tactical and cultural lens. Popular episodes explain how to unify your online and offline marketing, AI and the future of search engines, how to freshen up your SEO career, and more. 

What keeps me coming back to this show is how Mordy and Crystal make even the most technical SEO concepts feel approachable. Plus, their chemistry makes learning about algorithm updates actually enjoyable.

Whether you’re looking to fill SEO knowledge gaps or simply nerd out on industry news, the hosts’ relaxed but focused format delivers.

8. The Search Engine Journal Show

  • Host: Loren Baker
  • Website: The Search Engine Journal Show
  • Topics: SEO, PPC, entrepreneurship, content marketing, and social media
  • Frequency: Varies
  • Average episode time: 40 minutes
  • Listen on: Spotify, Apple Podcasts

Since launching in 2014, the Search Engine Journal Show has become a go-to SEO podcast for experienced professionals. 

The show brings together seasoned industry experts, like Google’s Trust & Safety Expert, John Brown, and Paul Maiorana, CEO of WooCommerce, for in-depth discussions on trending topics and emerging best practices. 

The show explores topics like:

  • What’s really going on with Google’s updates and local SEO
  • How your online reputation drives your revenue potential
  • How to prove to stakeholders that SEO matters

9. EDGE of the Web

  • Hosts: Erin Sparks
  • Website: EDGE of the Web
  • Topics: SEO, social media marketing, and content marketing
  • Frequency: Weekly
  • Average episode time: 30 minutes
  • Listen on: Spotify, Apple Podcasts, Google Play, Google Podcasts, YouTube, Amazon Music

When digital marketing veteran Erin Sparks chats with industry experts about the latest SEO news, the result is pure gold. EDGE of the Web cuts through the noise to catch you up on the latest headlines so you’re never out of the loop. 

In 30- to 60-minute episodes, Erin and top names in marketing, like Marc Sirkin, CEO of Third Door Media, and Barry Schwartz, owner of Search Engine Roundtable, dissect everything from Google’s latest shakeup to AI prompt engineering. 

You’ll get the hottest industry news, along with concrete strategies for improving site performance, content optimization, and overall search visibility.

If you’re serious about improving your search optimization knowledge, EDGE of the Web belongs in your podcast rotation.



10. Search Off the Record

  • Hosts: Gary Illyes, Lizzi Sassman, Martin Splitt, John Mueller
  • Website: Search Off the Record 
  • Topics: SEO best practices, technical SEO, industry trends, Google search updates
  • Frequency: Every two weeks 
  • Average episode time: 30 minutes 
  • Listen on: YouTube, Google Podcasts, Apple Podcasts, Spotify, Overcast, Castbox 

Search Off the Record is a behind-the-scenes podcast from Google’s Search Relations team, offering insights directly from those shaping the world of SEO. 

You’ll get an insider’s view of the decision-making behind launches, feature prioritization, Google’s current projects, and much more. While you get a peek behind the curtains at Google, you’ll walk away with actionable advice, too. 

Core topics include: 

  • The intersection of SEO and UX
  • Understanding how users experience your website 
  • How to know if your SEO is doing a good job 
  • Designing Google Doodles (this is a fun one!)

If you’re looking to stay current with Google’s latest guidelines, this podcast will be your go-to. 

11. How the Fxck SEO Podcast

  • Host: Ben Goodey
  • Website: How the Fxck
  • Topics: SEO for beginners, B2B SaaS, B2C SaaS, niche websites
  • Frequency: Varies 
  • Average episode time: 30 minutes–1 hour
  • Listen on:  Apple Podcasts, Spotify 

Looking for no-BS SEO advice that actually works? Enter the How the Fxck (HTF) SEO Podcast.

Host Ben Goodey doesn’t waste time with theory. Instead, each episode breaks down real SEO wins (and SEO mistakes) through detailed case studies. We’re talking strategies tested in the trenches, not hypotheticals.

The content ranges from fundamentals to advanced techniques proven by SEOs who are actually doing the work.

The podcast covers areas like: 

  • Scaling content production 
  • Building an SEO-led content strategy to capture an underserved niche 
  • Keyword optimization best practices

For anyone serious about elevating their SEO game with practical, no-nonsense advice, How the Fxck is a must-listen. 

12. Crawling Mondays 

  • Host: Aleyda Solis 
  • Website: Crawling Mondays
  • Topics: Keyword research, technical audits, content analysis, link building, rank tracking, web migration, and more
  • Frequency: Varies
  • Average episode time: 30 minutes
  • Listen on:  Apple Podcasts, Spotify, Google Podcast, YouTube, and more  

Aleyda Solis’s SEO podcast is a must-listen for anyone serious about the industry. 

As an internationally recognized SEO consultant and founder of the Orainti SEO consultancy, Aleyda brings in-depth knowledge and an impressive lineup of expert guests (such as Google’s Danny Sullivan) to explore the nuances of search engine optimization. 

With around 10 episodes per year, each installment dives into key topics, including the evolving role of AI in search, the importance of user intent, advanced SEO strategies, and, of course, the latest Google updates.

Some of my favorite recent topics have been conversion optimization, SEO product management, and programmatic SEO

Crawling Mondays will help you stay ahead in SEO through actionable advice and forward-looking perspectives. 



13. TechSEO Podcast

  • Hosts: Keira Davidson
  • Website: TechSEO Podcast
  • Topics: Everything about technical SEO
  • Frequency: Varies
  • Average episode time: 30 minutes 
  • Listen on:  Apple Podcasts, Spotify, Google Podcast, YouTube, Overcast

Want to master the technical side of SEO? The TechSEO Podcast is your new best friend.

Host Keira Davidson digs into the nuts and bolts of advanced SEO. This includes everything from JavaScript frameworks and large-scale migrations to Core Web Vitals.

Luckily, Keira has a gift for turning complex technical concepts into step-by-step action plans. Instead of getting lost in the technical jargon, you’ll walk away knowing exactly how to implement advanced SEO strategies.

Each episode brings in experts who share real-world examples of tackling thorny technical challenges. From schema markup to canonicalization issues, you’ll learn how the pros handle the toughest parts of technical SEO.

14. Webcology

  • Hosts: Jim Hedger and Kristine Schachinger
  • Website: Webcology
  • Topics: SEO, search trends, Google algorithm updates
  • Frequency: Biweekly 
  • Average episode time: 1 hour
  • Listen on:  Apple Podcasts, Spotify, Google Podcast, YouTube, Overcast

Webcology offers a lively, in-depth look at the latest in SEO and digital marketing trends, expertly guided by well-known web marketers and hosts Jim Hedger and Kristine Schachinger. 

Known for their engaging and candid discussions, the duo discusses search engine updates, algorithm shifts, and key industry developments. 

Webcology combines expert commentary with a dash of humor, making complex SEO topics accessible and entertaining for marketers at any level.

Notable episodes have included topics like how elections affect search and tech marketing, “weird” happenings at WordPress, and AI overviews

Listen to this entertaining and insightful podcast to get a unique perspective on the SEO industry. 

15. Voices of Search

  • Host: Benjamin Shapiro
  • Website: Voices of Search 
  • Topics: SEO and content marketing 
  • Frequency: Weekly 
  • Average episode time: 30 minutes to 1 hour 
  • Listen on: Amazon Music, Spotify, Evarand, Apple Podcast 

Voices of Search explores SEO and content marketing through detailed conversations with industry leaders. Host Benjamin Shapiro also brings his impressive tech marketing expertise and perspective to the table, having driven growth strategies for major brands like eBay. 

What makes this show a permanent fixture in my rotation is Ben’s knack for getting experts to share their actual processes and workflows—not just high-level strategy. 

Episodes cover interesting topics like: 

  • How shoppable videos can increase your online sales
  • Data’s role in content strategy
  • Determining the right SEO metrics to track 
  • How to be more strategic with SEO 

Level Up Your Knowledge (Beyond SEO Podcasts)

The SEO podcasts on this list are an excellent foundation for your continued education. 

But if you’re ready to upgrade your SEO skill set with insider tactics and dedicated mentoring, check out TTT Academy. In our exclusive community, you can learn directly from the legends driving industry innovation. 

Our members-only library provides over 200 hours of battle-tested training on link building, reporting, content strategy, technical SEO, and beyond—and we add to it every week. Monthly live office hours also allow you to consult directly with the TTT team (like me!). If you’re ready to fast-track your skills and career with a supportive community of top SEOs, join today.

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