Learn how you can acquire a website to fast-track growth within this step-by-step course full of real examples, frameworks, and processes.
Buying an existing website can be an incredible way to immediately boost traffic and conversions into your existing website. There’s a lot of different ways to approach an acquisition, but this course will run through how to build a list of potential acquisition targets, how you can evaluate each of them, managing the negotiation process, as well as the post-acquisition process, plus much more.
What you’ll learn
By the end of this course you’ll have a detailed understanding of the following areas:
- Why would you want to acquire a website?
- Authority vs content acquisitions.
- What type of company is this relevant for?
- How does it all work?
- How to evaluate the potential of a website.
- Finding acquisition opportunities.
- Pricing your target and managing the negotiations.
- The post-acquisition process.
- Measuring success.
- Common pitfalls.